ORGN Ahmed Abdel-Magid, Scott Sieburth  Monday, March 22, 2010 

347 - Green chemistry through collaborative innovation

John C Warner, john.warner@WarnerBabcock.com, Warner Babcock Institute for Green Chemistry, Wilmington, MA 01887, United States

The turning point has been reached. Most organizations are no longer
debating whether they should do green chemistry or not, they are now
trying to figure out how to do it. A technology that is truly green must
(a) show environmental benefit (b) exhibit superior product performance
and (c) be cost effective. Obviously using this criteria, there are no
barriers to implementing green chemistry, "build a better mousetrap and
people will beat a path to your door". The delay for green chemistry
technolgies is not rooted in implementation, but in their invention in
the first place. Innovation and creativity is needed not only in the
beakers and flasks, but also in the organizations surrounding them. We
need a new interdisciplinary approach to solving technical problems.
This requires unprecedented collaboration between all sectors of
society, industry, academia, government, and NGO's. This presentation
will discuss the unique interplay of these various sectors, and
illustrate where opportunities can be created.


Monday, March 22, 2010 08:05 AM
Green Chemistry: Industrial Research Needs and Academic Mentoring (08:00 AM - 11:15 AM)
Location: The Moscone Center
Room: Gateway Ballroom 102

 

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